The Call Conversion Control System

Turn your phone team into a predictable revenue engine in 90 days.

Book 20–40% more revenue from the same leads — without you or your managers ever listening to another random call. Every ad dollar you spend earns a phone call. This is the system that stops those calls from leaking.

  • Medspas & aesthetic clinics spending $20k+/mo on ads, booking by phone
  • Multi-location gyms & fitness running phone setters and closers
  • High-ticket education & coaching closing on the phone

Where the money goes

You're paying for the leads. Your phones decide what you keep.

Most appointment businesses can tell you their ad spend to the dollar — and almost nothing about the four conversations between a lead and a sale. That gap is where the money leaks.

Ad dollars die on bad calls

You paid real money for that lead. One rushed opening or one missed closing ask, and it's gone. The media buyer gets blamed — but the leak is in the phone room.

Managers hear 2% of calls

A dozen random calls a week is not quality control, it's sampling anecdotes. The other few hundred calls decide your booking and show rates anyway.

Nobody knows which checkpoint leaks

You see the totals — booked, showed, sold. You don't see where calls die: which rep, which script moment, which objection. So coaching stays generic and nothing moves.

What 600 leads become — typical appointment business
Leads
600
Booked
300 50%
Showed
210 70%
Sold
105 50%
Every stage compounds. A few points recovered at booking and show is worth five figures a month at this volume — from leads you already paid for.

Call conversion leak estimator

How much is leaking out of your phones?

Your numbers, the same math. Set the inputs to match your funnel and see what a conservative conversion lift is worth at your current lead volume — before you spend a dollar with us.

Leak estimator — runs in your browser, nothing is sent anywhere
Conversion lift to model
Revenue from your leads today $94,500 105 customers / month
At a 15% conversion lift $108,675 +$14,175 / month, same leads, same ad spend
Money on the table $170,100 per year, at your current lead volume

That's above the $250,000 annualized floor our Leak Map guarantee is built on — if we can't find at least that much leakage in your call handling, the Sprint is free.

How it works

Diagnose. Install. Scale.

One paid diagnostic that proves the leak with your own calls, then a control system that keeps it plugged — and only then, more reps and more locations.

1

Diagnose — the Calibration Sprint

2–3 weeks on your last 60–90 days of calls. We build your real funnel per 100 leads by rep and lead source, extract the script your top performers actually run, and calibrate scoring to your best manager's judgment — accuracy published, so you audit every verdict. Day 10: your Leak Map. Day 21: live manager training.

2

Install — the Control System

Every call scored checkpoint-by-checkpoint against your own script, with the exact transcript moment behind every score. Managers get one dashboard and a weekly Playcard: top three rep issues, five calls worth coaching, trend snapshots. Reps keep their dialer and their workflow — nothing new to learn.

3

Scale — once phones are under control

New hires ramp in the Role-Play Lab against personas built from your real leads — scored on the same rubric as live calls — before they touch production. Then add reps and locations on a rubric that's already calibrated, with quarterly Revenue Leak Reviews to keep the gains.

The offer

One sprint. One system. Priced to pay for itself.

The Sprint is a standalone diagnostic — the Leak Map is worth acting on even if we never speak again. Roll into the program and the entire sprint fee comes off month one.

Step 1 · one-time

Call Conversion Calibration Sprint

$15,0002–3 weeks
  • Historical call mine — last 60–90 days of recordings, CRM outcomes, and booking data
  • Your real funnel per 100 leads, broken out by rep and lead source
  • Outcome taxonomy, implicit script, and scoring rubric extracted from your own top performers
  • Scoring calibrated against your best manager's judgment — accuracy stats published
  • The Leak Map: your top 5 failure modes by rep and script checkpoint, with the exact calls attached
  • 90-Day Conversion Roadmap — what to fix first, in what order, and who owns it

100% credited to month one if you roll into the program

Step 2 · 12-month engagement

Call Conversion Control System

from $6,000/month · one call team
  • Unlimited call ingestion and checkpoint scoring — every call, every day
  • Manager dashboard + weekly Playcards: top rep issues, calls to coach, trend snapshots
  • AI Role-Play Lab — practice personas mined from your real leads, scored on the live-call rubric
  • Caller-ID Spam Guard — number-health monitoring and rotation playbook
  • Quarterly Revenue Leak Reviews against your baseline

Baked in: Manager Coaching Kit (1:1 templates, QA meeting agenda, scorecards) · New Rep Ramp Camp (14-day practice track) · Lost-Lead Recovery Playbook

Additional teams or locations: +$2,000/mo each

Results

Proof, held to our own evidence standard

We score sales calls for a living, so our own claims meet the same bar: named vertical, real baselines, audited lift. Founding-cohort case studies publish here once they clear a full 90-day baseline-vs-actual audit — not before.

Case study 01 · in audit
VerticalPublishing after audit
Lead volumePublishing after audit
Baseline book / show / closePublishing after audit
After 90 daysPublishing after audit
Incremental revenuePublishing after audit
Case study 02 · in audit
VerticalPublishing after audit
Lead volumePublishing after audit
Baseline book / show / closePublishing after audit
After 90 daysPublishing after audit
Incremental revenuePublishing after audit
Founding cohort · open

Two founding-partner seats remain in the current cohort. Founding partners get design-partner pricing in exchange for a published, audited case study.

Apply for a founding seat →

No paid testimonials, no composite "clients", no numbers we can't tie to a baseline. If a claim on this page ever can't be evidenced, it comes down.

Questions

What operators ask before they apply

How fast will we see changes on our calls?

Day 10 of the Sprint you get the Leak Map — the exact reps, script checkpoints, and calls where revenue is dying today. Day 21 your managers are trained on the dashboard and running role-plays. Most teams see specific behavioral changes on calls inside the first full month on the program; the guarantee is measured at 90 days against your baseline.

Does this replace my sales manager?

No — it replaces the listening, not the leading. Your manager stops spending hours sampling random recordings and starts every week with a Playcard: the three issues costing the most revenue, the five calls worth coaching on, and the trend for every rep. The judgment stays human. The system just makes sure it's pointed at the right calls.

What call systems do you integrate with?

We plug into your existing dialer or phone system and your CRM — reps keep the exact workflow they have today. If your stack records calls and logs outcomes, we can almost certainly ingest it; we confirm your specific setup on the application call before any money changes hands.

What if my reps push back on being scored?

Reps push back on vibes, not evidence. Every score links to the exact moment in the exact call, against the script your own top performers run — so feedback stops being "be more consultative" and becomes "here's 04:12, here's what the close sounded like." Add the leaderboard and the practice lab, and your best reps start treating it as a game to win. A rep roll-out playbook ships in the Manager Coaching Kit.

Do you work with agencies, or only end clients?

We work directly with operators — the people who own the phone team's number. If you're an agency managing paid leads for appointment businesses and your clients' call handling is burning your media results, apply with a specific client in mind. Note we protect clients with vertical exclusivity per metro, so earlier is better.

Why is the diagnostic paid if you then credit it back?

Because it's worth the fee on its own. The Leak Map and 90-Day Roadmap are yours regardless — specific reps, calls, and checkpoints you can act on with or without us. The credit exists because the Sprint also calibrates the system to your team, so if you continue, you shouldn't pay for that twice. It's applied 100% to month one when you roll in. If you'd rather see a sample before committing, the free 10-Call Leak Snapshot shows you the top three leaks from ten of your own calls — directional only, but free.